Does your Sales and Marketing work hand in hand or are they a million miles apart.

Marketing Managers hate to be measured. They sp...........

What is process?

A process is a course of action; within the sales department it will be the course of actions we undertake to achieve an objective.

To give an exam...........

Have you used Google ad words before and ended up quite frustrated. You set up your campaign, put all your keywords in, set the bid price, produce a nice advert, enter your payment details and off ...........

What is CRM?(Customer Relationship Management), ask 1,000 people an...........

Welcome to the ISS web site. You have arrived on this page because you want something more than an off...........

What is an autoresponder? Amazingly enough, there are still many people trying to market a product, or service, online who do not know the answer to that question.

Autoresponders are an ex...........

The two types of E mails that people are guaranteed to open are 

1)                  If they know th...........

Sales Reps Cold calling is a waste of time, this is a belief held within ISS for some time. We have had many reactions to this statement, from support from sales people tired of pounding the street...........

In a series entitled Developing the High Performance Sales Team we will look at the aspects of a direct sales team that can easily be changed to give measurable improvement to your KPIs.

Th...........

If you are making any of these mistakes in your business, one simple change in your approach could be worth thousands in additional profits. This one feature can save you months or years of pain an...........

Traditionally within a direct sales organisation all sales calls have been seen as a field based activity with the major emphasis on individual sales people to organise their own working week. Lead...........

Sales territories, by nature, are based on geography. Unfortunately, too often they are imbalanced. Some areas are underserved, whilst, others are saturated. Sales people spend too much time drivin...........

The area of most frustration for customers is trying to get a sales person to visit them when they are ready to spend money.

This is a statement that may initially seem at odds with the wa...........

Managing your Sales pipeline is easy using the built in ISS quotations and forecast assessment tools.

Many sales lead organisations suffer from over optimism or even worse pessimism from t...........

Once you have applied cutting edge sales process you are now able to use sales ratios as the measurements of your sales efficiency. It is useful to look at the whole range of measurements that will...........

There are several types of sales management systems currently in use within the sales arena. Customer Relationship Management (CRM) is the most commonly talked about, with Sales Force Automation (S...........

Sales process is now becoming an urgent requirement for many direct sales companies. The information age has delivered the final paradox. The differentiation of cost leader or innovator within a ma...........