As suppliers of fire protection systems and alarms to a wide variety of organisations, Aarhus Fire Protection Limited also carries out risk assessments and training. As part of its growth plans, the company has recently installed a revolutionary field sales performance system to combine all its sales and service requirements.

“Initially”, explains Eddie Gaffney, Director and Extinguisher Manager at Aarhus, “we looked at a sales database driven system that could record sales and service records. An in-depth discussion with Intelligent Sales Solutions (ISS), sales process management specialists, revealed that what we really needed was a system that would manage not only our sales but also our field service visits and due dates. Ideally, it should also be fully integrated with our financial software.”

“ISS came up with a total solution which was based around a new method of working rather than a computer program” he added. “The process began with a clear, precise roll out plan and took us right through to the delivery and commissioning of the system. This included an understanding of our needs from the initial system set up, through to each of the implementation stages and, of course, the training that was required.

“It was this attention to detail and absolute understanding of our business that made the ISS proposal so different to other offerings. Throughout all of our dealings, the ISS specialists remained approachable and helpful and were keen to ensure that the software changeover was as painless as possible.” He concludes, “We are delighted with the results which have brought reduced administration, improved service follow up and have had the added benefit of simplifying our invoicing procedures.”

Designed to revolutionise field sales performance in any industry that utilises a traditional sales force, the ISS Intelligent Sales Solution is ideal for use by any size organisation. Providing sales management professionals with all the tools required to boost sales levels, it combines a unique sales process management package, complete with all the functionality of a customer relationship management (CRM) system, with a sales force automation tool.

Currently used by a diverse range of organisations including those in the health and safety, fire, security and instrumentation industries, this revolutionary method of working is not a computer program. Instead, it uses innovative sales processes, methodologies, best practices, skills and software tools to increase sales.

Further information is available from Andy Royle, Intelligent Sales Solutions Limited, The Towers, Towers Business Park, Wilmslow Road, Manchester, M20 25R. Tel: 0044 (0) 161 445 1199. Fax: 0044 (0) 161 445 1155.